PixelTree Media were asked by Stopford Information Systems to expand upon their existing logo and further develop their brand. This was to be applied through the redesign of their website, brochure and exhibition materials.
Stopford had a strong logo mark already but needed a modern, mobile friendly website in order to remain at the forefront of their industry. In addition, an easy to use navigation and site map was key to helping customer browse for the relevant services required.
They asked us to design and brand a wide range of literature and marketing material to help promote the company at a number of upcoming EXPO events.
We initially worked closely with Stopford to develop a new site map which would be far easier for customers to use and navigate. A full icon set was designed to further increase uniform product recognition across the site and other marketing materials.
We applied the two tone colour palette branding across the newly designed website resulting in a contemporary, professional website reflective of its industry.
The new modern brand was then applied to their marketing materials including; exhibitions stand, brochures, mugs and pens.
Stopford now have a website to be proud of, providing the perfect platform from which to further enhance their reputation and standing within the industry.
A truly dynamic and professional image was evident at the recent EXPO events attended. The newly branded literature added an extra layer of confidence in presenting the company to prospective clients.
Working with Scott, Paul, Emma and The Stopford Team was a fantastic experience. Scott provided an ideal point of contact ensuring both print and digital projects remained on track by providing us with the information we required in a timely manner. Stopford were very open to creative thinking in our approach to both the branding and site development.
This website has only recently launched, whilst we love quick results it’s just a little bit too soon to be shouting about them right now.
There’s still a few tweaks to be made before we’re happy to launch, visit here soon to view the new website!