UX Audit Agency –
Growth Through Insights
Giving you unparalleled insights into how customers use, feel about and interact with your product.
Speak to one of our experts today with our free one hour audit.
Your Users’ Experience Matters
Experience matters in every kind of business, both online and offline. It’s the reason bars serve drinks in clean glasses and why customer service staff are trained to smile. The experience we have with a business impacts how likely we are to spend money with them and whether we’re likely to return.
It is exactly the same with customer experience on your website or app. If you provide an interactive, positive customer experience then users are more likely to want to convert in terms of sales or contact requests. However , not everyone knows what to look for when improving the UX experience on their platform. This is where we step in with our UX Audit service.
How to Identify Whether You Need a UX Audit?
If you’ve noticed any of the following then it’s probably time to consider a UX Audit;
- Your website is dated
- You’re in the early stages of a website/product redesign
- Your bounce rate is unusually high
- Your website or product conversions are low
- Sales through your website/product have either become flat or worse still, have started to fall
- You launched an MVP but require a second opinion on usability or the general user experience
If these factors sound familiar to you, don’t hesitate to book a free 1 hour UX Audit with us today.
Our UX Audit Process
As part of our UX Audit service, we’ll speak with your business's key stakeholders to define success and determine what your business goals are.
We need to understand what you want to achieve from a UX Audit before we begin, therefore we prioritise this as a key step in the process.
We will also conduct both qualitative and quantitative research to determine what your users’ pain points and frustrations are. This will help us to gain insight into your website’s design and functionality from their perspective.
As a result, we’ll know what to prioritise in our design improvement recommendations.
At this point in the UX Audit, we’ll begin to look at your website’s functionality from our expert perspective.
We’ll look at how user-friendly it is based on a set of predetermined heuristics or guidelines and fully assess your platform for user experience.
We’ll also use a number of website analytics tools including Google Analytics, Microsoft Clarity, HotJar and Crazy Egg to determine any usability issues not yet addressed in previous steps.
This provides an understanding of how users navigate your website from a data perspective which helps us to back up our recommendations.
The final step of our UX Audit process involves us collating all of our research and outlining some top-level design improvements we think will benefit your website or app's UX.
We'll even include a working high-fidelity prototype to help you demonstrate the changes to your team in an easy to understand, visual way.
Our UX Audit Packages
At PixelTree, we appreciate that every business has a different budget to work with and requirements to meet. This is why we have split our UX Audit services into three different packages to deliver hard-hitting insights the way you want them.
Core UX Audit
Intermediate UX Audit (Most Popular)
- Data & analytics reviews
- Documented design improvements presented in a working prototype.
Advanced UX Audit
Dan Jones Ops Director, Baanx
Ready to get started?
If you have an existing app, website, E-Commerce store or digital product then we’d love to kick things off with a UX Audit. Let our experts take a look under the hood and evaluate your current user experience.
A UX Audit is a way of assessing a digital platform for any issues that negatively affect user experience. Whether it be a faulty contact form, confusing navigational structure or lack of contact information, a UX Audit helps to identify a variety of improvements that should help with conversions.
By uncovering usability issues and reviewing core user journeys & data, we can improve the overall user experience of your App/Website/Digital Product. Customers are far more likely to buy from, enquire, engage with or stay longer with companies when they enjoy the experience and when performing tasks is simple and effortless. Forbes recently released a report in partnership with Forresters which suggested that for every £1 spend you could expect up to £100 in return (9900% ROI).
Typically the time required from you and your colleagues is fairly minimal. We require a short 1-2 hour call or meeting early on in the process to conduct stakeholder interviews. This is essential to understand your business goals and what your website or digital product has been set up to achieve.
Once we’ve conducted the audit and collected all of the research, it’s time to bring it all together in a structured manner that you can understand. At PixelTree, our UX audits are presented in a Report Deck format. We’ll collate all of the findings along with access to your survey data and user interview records.
Most importantly though, it’s pivotal that you understand the findings and the actions that need to be taken in order to improve. Our interactive prototypes are a great way to demonstrate the suggested changes internally or to your development partners/teams.
This really depends on the size of your product. If there are lots of screens then we'll struggle to cover them all. We typically split out core user journeys (i.e the routes your customers take which are most valuable to you) and prioritise them to effectively maximise your return on investment.
You can request a free one hour audit call by filling out the form accessible at the top of this page or above our FAQs!
Already Have Your Insights?
See how we can help bring your ideal designs to life on our UX design page below.